Author Archives: The Empty Head

A Nation of Hooligans!

“MNS Mob fury!!”, “Gujjar agitation in Rajasthan for ST Status”, “BJP workers force down shutters, block highways” These are just some of the headlines from our newspapers and news channels. Each headline representing some or the other political/social group holding a state or the nation at ransom to have their demands met. So are we… Read More »

Blogging & New Media Workshop, India Habitat Centre(28-30 June ’08)

The Indian Blog & New Media Society (www.ibnms.com) is pleased to invite you to a 3-day Blogging workshop at the India Habitat Centre in New Delhi later this month. Following up on last month’s BlogCamp, this is another effort by IBNMS to enable blogging enthusiasts – both rookie and experienced – leverage this medium for… Read More »

Subvertising for a cause

Greenpeace is known for the tactics they use to save the environment. Be it sailing alongside the Japanese whaling fleet, or performing at the rock concert in Rio, Greenpeace makes a big splash with each of its protest. The more recent of Greenpeace’s campaigns is to save the home & breeding grounds of Olive Ridley… Read More »

Copy-Ads – Frito Lay goes the Bud way!!!

The Indian ad space seems to have lost its originality. With one after another, ads copied blatantly from global advertising campaings. The Indian advertising firms, who had campaigns like the Amul Butter ads, the Fevicol ad series seem to have lost their original touch. First it was the IPL ad that had an uncanny resemblance… Read More »

How to start a blog : A beginner’s guide

It has happened several times that people come up to me and ask, so how do we start our blog? Is it easy? Well, it is easy. And if an empty head like me can do it, so can you! So here are three simple steps that will get your blog going: Step #1: Know… Read More »